Core Competencies:

• Ethics. Works with integrity; Upholds organizational values.

• Dependability. Follows instructions, responds to management direction; results oriented and committed to achieving objectives and tasks as required.

• Teamwork and Collaboration. Exhibits objectivity and openness to others views; Gives and welcomes feedback; Contributes to building a positive culture. Communicates effectively.

• Professionalism. approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration; Accountable of all actions and decisions.

• Organizational Support. Follows policies and procedures; Completes administrative tasks correctly and on time; Supports organization’s goals and values.

• Quality Management. Looks for ways to improve and promote quality; Demonstrates accuracy and thoroughness.

• Decision Making. Analyzes each situation, looking for opportunities to make any situation more beneficial for the company. Participates effectively in communication to achieve optimum results.

Tasks Required:

• Social Media Strategy & Planning
• Develop and execute a comprehensive social media strategy aligned with brand goals.
• Plan monthly content calendars and campaign schedules.
• Stay updated on social media trends, platform features, and best practices.
• Content Creation & Management
• Create, edit, and publish engaging content (posts, videos, reels, stories, etc.).
• Coordinate with designers, photographers, and videographers to produce high-quality assets.
• Maintain brand voice and visual consistency across platforms.
• Community Engagement
• Monitor social channels, respond to comments/messages, and foster community conversations.
• Manage social listening to identify opportunities, feedback, and emerging topics.
• Build relationships with influencers, customers, and brand advocates.
• Analytics & Reporting
• Track KPIs such as reach, engagement, growth, CTR, and conversions.
• Produce monthly performance reports with insights and recommendations.
• Optimize content based on performance data.
• Collaboration & Campaigns
• Work with marketing, product, and sales teams on integrated campaigns.
• Coordinate paid social ads with the digital marketing team.
• Support event promotions, product launches, and brand initiatives.

Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 2–5 years of experience managing social media for a brand or agency.
• Strong understanding of platforms (Instagram, Facebook, TikTok, X/Twitter, LinkedIn, YouTube, Pinterest).
• Skilled in content creation (copywriting, video editing, basic design).
• Familiarity with analytics tools (Meta Business Suite, Google Analytics, Sprout Social, Hootsuite, etc.).
• Excellent communication, creativity, and time-management skills.